Lovers of Italy, determined to find the perfect place to settle down at least six months a year, almost everyone is looking for the ideal home via the Internet, search engines and specialized real estate portals.
They are foreigners in search of a house in Italy, normally a second home for retirement, vacation and as an investment for their savings. More than 61% of respondents over 55 and over 87% would visit central Italy in the next 12 months to help the country. More seismic risk are taxation and bureaucracy, experienced as a powerful deterrent in buying a house in Italy.
The survey carried out in Italy on and estate agents who want to sell land to foreigners and aimed exclusively for foreign buyers, is based on a sample of more than 1,500 foreign users. These are mainly German and British Americans, along with the Dutch and Swedish. But the range covers more than 150 countries worldwide. The portal is the reference point across the border for those who must find the perfect home in Italy: generates over 1 million and 700 thousand page views per month, more than 110 thousand unique users per month and over 31 thousand newsletter subscribers that serves Italian destination abroad , qualified information and visibility solutions for real estate for sale.
"We have users motivated because they love our country and often know more than us about Italy and its treasures, and we are heartened to know that over 55% of respondents places Italy as the only choice in its search for a home abroad . The belief that motivates this predilection is to feel superior quality of life in Italy: well over 50% of respondents putting nature, climate, art, culture, food and wine as determining features, which are therefore a driving force for magnetizing the preferences. "
deepening investigation center dedicated to Italy once to know the attitude of foreigners towards the earthquake-stricken areas, emerges a particular aspect linked to the realization that you can come back and invest in the affected regions, choosing perhaps safer areas (43 %) and using seismic constructive solutions that the housing (33% make it more secure).
Good news that comes from the survey is that nearly all respondents would visit Italy as a tourist center within the next 12 months knowing that this would help the local economy.
"An important and vital message he wants to convey to operators in the tourism and real estate, but also to individuals who want to sell land to foreigners. Obviously invest in areas where reconstruction has not even started - said Simone Rossi - for overseas buyers is unrealistic option. But move a few kilometers to choose a property always in Lazio, Abruzzo, Marche and Umbria is rather an idea that many foreigners can seriously consider. "
As confirmed by the survey, the biggest deterrent making it complicated to choose home in Italy to be identified rather in the bureaucracy, exacerbated by the Italian tax system are two aspects that will test not only Italians but also foreigners, which represent 43% answers compared to 10% of the seismic risk. Especially concern throughout the country, not just the municipalities affected by the earthquake.